ESH-18587 · International Business

Market Selection Essentials for Youth 10–13 — International Business

A 8-hour beginner course for young learners aged 10–13 who want to apply the essential tools with confidence in market selection. The course combines the international business context with practical frameworks, realistic cases, guided exercises and a final applied output. Participants finish with a structured approach they can adapt to a real venture, team or project.

Self-paced online8 hoursBeginnerYouth 10–13Explore pathway
Who it is for

Youth 10–13

Designed for young learners aged 10–13. It is especially useful for learners who need a structured, practical route into market selection rather than a purely theoretical overview.

Prerequisites

What you need

No prior business experience required.

Completion

European Startup Hub Certificate of Completion — Market Selection Essentials

Module quizzes, applied worksheets and a final scenario exercise.

Learning outcomes

What you will be able to do.

Outcome 1

Explain the core principles of market selection in the context of international business.

Outcome 2

Diagnose a realistic market selection challenge using structured startup tools.

Outcome 3

Build a practical market selection output appropriate for youth 10–13.

Outcome 4

Evaluate evidence, assumptions and trade-offs before making market selection decisions.

Outcome 5

Apply market selection methods to a venture, project or organisational scenario.

Outcome 6

Create a next-step action plan that can be used after the course.

Full syllabus

8 course modules.

Each module combines explanation, examples and an applied activity.

Module 1

Foundations of Market Selection

Practical study of foundations of market selection with examples, prompts and an applied activity.

Module 2

The International Business context

Practical study of the international business context with examples, prompts and an applied activity.

Module 3

Customers, users and stakeholder needs

Practical study of customers, users and stakeholder needs with examples, prompts and an applied activity.

Module 4

Tools and frameworks for Market Selection

Practical study of tools and frameworks for market selection with examples, prompts and an applied activity.

Module 5

Evidence, data and assumptions

Practical study of evidence, data and assumptions with examples, prompts and an applied activity.

Module 6

Designing the approach

Practical study of designing the approach with examples, prompts and an applied activity.

Module 7

Execution and operating decisions

Practical study of execution and operating decisions with examples, prompts and an applied activity.

Module 8

Measurement and key indicators

Practical study of measurement and key indicators with examples, prompts and an applied activity.

Assessment

Module quizzes, applied worksheets and a final scenario exercise.

Included materials

Digital course notes · Practical worksheets · Case exercises · Action-plan template · Completion record in ESH ID

Learning support

Platform learning support; live facilitator interaction is included where the delivery format states Live online or Blended online.

Course information & disclaimer

Educational programme. Completion does not constitute professional, legal, financial or investment advice and does not guarantee funding, employment or business outcomes. Catalogue version 2026.1 · Last reviewed 2026-08-24.

Ready to begin?

Market Selection Essentials for Youth 10–13 — International Business · 8 hours · Self-paced online

Enrol for €100