ESH-17855 · Analytics

Funnel Analysis Venture Sprint for Students & Graduates — Analytics

A 24-hour intermediate course for university students and recent graduates who want to deliver a venture milestone under a structured sprint in funnel analysis. The course combines the analytics context with practical frameworks, realistic cases, guided exercises and a final applied output. Participants finish with a structured approach they can adapt to a real venture, team or project.

Blended online24 hoursIntermediateStudents & GraduatesLaunch pathway
Who it is for

Students & Graduates

Designed for university students and recent graduates. It is especially useful for learners who need a structured, practical route into funnel analysis rather than a purely theoretical overview.

Prerequisites

What you need

No prior startup experience required.

Completion

European Startup Hub Certificate of Completion — Funnel Analysis Venture Sprint

Weekly venture milestones culminating in a demonstrable startup deliverable.

Learning outcomes

What you will be able to do.

Outcome 1

Explain the core principles of funnel analysis in the context of analytics.

Outcome 2

Diagnose a realistic funnel analysis challenge using structured startup tools.

Outcome 3

Build a practical funnel analysis output appropriate for students & graduates.

Outcome 4

Evaluate evidence, assumptions and trade-offs before making funnel analysis decisions.

Outcome 5

Apply funnel analysis methods to a venture, project or organisational scenario.

Outcome 6

Create a next-step action plan that can be used after the course.

Full syllabus

12 course modules.

Each module combines explanation, examples and an applied activity.

Module 1

Foundations of Funnel Analysis

Practical study of foundations of funnel analysis with examples, prompts and an applied activity.

Module 2

The Analytics context

Practical study of the analytics context with examples, prompts and an applied activity.

Module 3

Customers, users and stakeholder needs

Practical study of customers, users and stakeholder needs with examples, prompts and an applied activity.

Module 4

Tools and frameworks for Funnel Analysis

Practical study of tools and frameworks for funnel analysis with examples, prompts and an applied activity.

Module 5

Evidence, data and assumptions

Practical study of evidence, data and assumptions with examples, prompts and an applied activity.

Module 6

Designing the approach

Practical study of designing the approach with examples, prompts and an applied activity.

Module 7

Execution and operating decisions

Practical study of execution and operating decisions with examples, prompts and an applied activity.

Module 8

Measurement and key indicators

Practical study of measurement and key indicators with examples, prompts and an applied activity.

Module 9

Risks, ethics and common failure modes

Practical study of risks, ethics and common failure modes with examples, prompts and an applied activity.

Module 10

Case study: Funnel Analysis in practice

Practical study of case study: funnel analysis in practice with examples, prompts and an applied activity.

Module 11

Applied workshop: build your Funnel Analysis output

Practical study of applied workshop: build your funnel analysis output with examples, prompts and an applied activity.

Module 12

Action plan and next milestones

Practical study of action plan and next milestones with examples, prompts and an applied activity.

Assessment

Weekly venture milestones culminating in a demonstrable startup deliverable.

Included materials

Digital course notes · Practical worksheets · Case exercises · Action-plan template · Completion record in ESH ID

Learning support

Platform learning support; live facilitator interaction is included where the delivery format states Live online or Blended online.

Course information & disclaimer

Educational programme. Completion does not constitute professional, legal, financial or investment advice and does not guarantee funding, employment or business outcomes. Catalogue version 2026.1 · Last reviewed 2026-08-24.

Ready to begin?

Funnel Analysis Venture Sprint for Students & Graduates — Analytics · 24 hours · Blended online

Enrol for €620